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车市“寒冬”下,新零售猎头问新零售成车企“救命稻草”?

发布人:高邦猎头       发布时间:2019-08-13

车市“寒冬”仍在持续,在此背景下,汽车新零售平台越来越受到车企青睐。在传统车企看来,汽车新零售是一种新的汽车消费商业模式,利用线上线下相结合的电商平台,建立并行于传统4S店之外的汽车电商网站。尽管汽车新零售模式当前备受车企青睐,但“蓝海”日益变红,各大电商平台也在寻求新的突破点。新零售猎头跟大家一起来了解。

车市“寒冬”下,新零售猎头问新零售成车企“救命稻草”?-十大猎头公司【高邦猎头】

 

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新零售猎头波克棋牌以大搜车为例,自2016年末推出“弹个车”新车业务后,弹个车在2017年“双11”期间,共成交新车4749辆,2018年“618”期间新车销量约为1.34万辆,今年“618”销量已经跃升至约1.57万辆,总成交金额超20亿元。

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